This is how we empower your brand.
It always starts with your great idea. An idea you truly believe in! But, it can be hard to express to customers why your idea is so brilliant. Essentially, your communication lacks its heart and soul – and that’s where we come in.
We are brand problem solvers who know how to clarify the fuzzy and sharpen the blurry. We find clear ways to communicate your message, so that your brand brings customer belief in what you do.
We love working with people who want to discover new ways to evoke belief in their brand, to ultimately propel their business forward.
Our approach brings clarity to your brand offering.
We approach every job with the same mindset. Our aim is to always find the truth that gives your brand meaning. So that your audience can develop a deeper connection and believe in you, your product or company.
We start by delving in. We discover and define what your brand stands for. This sets the direction for everything going forward, ensuring that every aspect reflects your belief. It’s this initial thinking that ensures all design and implementation will capture the hearts and minds of your audience. Giving them a reason to believe in your brand and motivating them to become true advocates for your business.
This approach means when we collaborate with you, we clarify the fuzzy – the blurry bit that needs defining. We then harness that belief so together, we can use it to build a confident, engaging and enduring brand.
We elevate brands to inspire belief by — defining strategies, developing designs and deploying activation.
1 — Strategy
The hard work that makes your brand communication make sense. We define a direction for the project.
Brand Audit
Brand Purpose
Brand Direction
Brand Story
Tone of Voice
Brand Architecture
Strategy is all about defining why your brand exists and why your audience should care.
The first step is to get to know your brand inside out. Our job is to question everything and have open conversations that narrow down all the potential routes, into options that meet your objectives.
We love to get our insight straight from yourselves. We host Project Discovery Sessions, which allow us to find answers that couldn’t be put into words before — ultimately helping us immerse ourselves in your great idea.
Once we have gathered our research and have an understanding of your brand and project, we will define a strategic plan to meet the projects objectives. This stage concludes with a document that guides future communication, keeping it consistent with your brand.
2 — Design
Crafting designs founded in truth and meaning. We develop a presence for your brand.
Identity
Conceptual
Graphic Design
Motion Design
Digital Design
UX Design
Design is where we craft how your idea looks, sounds and feels. It is essential that the designs authentically express the character of your brand.
We begin by exploring visual ways to communicate with the audience. This initial exploration is then refined through a process of evaluation and testing against the strategic direction. This allows you to be confident in our design, as you will only be presented with solutions that meet the goals of your business.
This stage concludes with a document that outlines how your project is engaged with, be that visually or through any other sense.
